Aligned Incentives, Genuine Value

Business Counsel: Avoid the Billable Hour

For Business Counsel, the traditional billable hour creates a fundamental misalignment: the longer your legal issue takes, the more your attorney profits. That might work when you're in an adversarial proceeding—fighting a lawsuit, defending against claims, or locked in complex litigation where thoroughness cannot be compromised. But for business counsel? It's exactly backward.

For Business Counsel services, what matters most is getting you back to work. Back to growing your company. Back to making money. Back to doing what you do best—not wading through legal complexities you weren't trained to understand. You have enough to learn running your business.

That's why we emphasize subscription-based and flat-fee billing for all business counsel services.

You know what you'll pay. We're incentivized to resolve your legal questions efficiently so you can move forward. No clock-watching, no anxiety about whether a quick phone call will cost you hundreds of dollars, no surprise invoices that make you wish you'd just "figured it out yourself."

For Litigation: Alignment Through Hybrid Models

When disputes escalate into adversarial proceedings, the calculus changes entirely. What matters in litigation is aligning incentives between attorney and client to ensure we're all working toward the same outcome.

When there's an opportunity to recover damages, aligning incentives is best accomplished through a hybrid model: reduced hourly rates combined with a contingency bonus. This structure means we're incentivized to work as long as necessary to win, but there are diminishing returns for our firm if we over-work a case. We share the risk with you. We share the reward when we succeed. Our interests are genuinely aligned with yours.

In purely defensive situations, however, the best structure is hourly billing. Why? Because you may need to fend off multiple attacks within a single case, and every one of them must be addressed thoroughly. Defense requires meticulous attention to detail, comprehensive responses, and sometimes grinding through discovery or motion practice where shortcuts simply aren't an option. You don't want your attorney cutting corners because they're not getting paid enough to be thorough. Hourly billing in defensive litigation ensures we can dedicate the resources necessary to protect you properly.

It's All About Your Best Interest

Our pricing philosophy isn't a marketing gimmick—it's about structuring our relationship so our interests genuinely align with yours.

When you need efficient business counsel, we're paid to get you answers quickly.

When you're fighting to recover what's rightfully yours, we win when you win.

When you're defending against attacks, we're compensated to be as thorough as necessary.

The result? A legal team that succeeds when you succeed.